website statistics

Samsung had to face bitter criticism recently when it was found out that it forced two Indian bloggers to promote its products. Now, the company has apologized.

What is the next Gadget you want?

View Results

Loading ... Loading ...
1 Star2 Stars3 Stars4 Stars5 Stars (Rate This)
Loading ... Loading ...

Recently, a huge storm was kicked on the social media when two Indian bloggers revealed that they had been forced by Samsung to act as Mob!lers at the IFA 2012 show in Berlin. Samsung was vehemently condemned by multiple quarters over this. Now, the company seems to have issued a private apology to the bloggers.


One of the said bloggers is Clinton Jeff while the other blogger wishes to remain anonymous. This is how the story goes: the two were told by Samsung that they had won a contest and will be flown to Berlin to attend an IFA 2012. The bloggers made it explicit that they wouldn’t be biased in their reporting and that they wouldn’t indulge in any kind of promotions.

Samsung officials gladly agreed to that. However, once in Berlin, the duo was told to promote Samsung by donning on promotional t-shirts, much like Mob!lers. Upon refusal, the company threatened that they would be stranded in Berlin on their own and wouldn’t be given tickets for the way back. However, Jeff later revealed that it was Nokia that helped them out at such a time. In a tweet, Jeff stated that it was Nokia who eventually flew them back home from Berlin.

Naturally, this story attracted the ire of bloggers, tech writers and readers across the web. Now, Samsung has issued a statement over this issue which says,

Samsung Mob!lers is a voluntary community of active Samsung mobile device users, who are offered the opportunity to participate in our marketing events across the world. At these events, all activities they undertake are on a voluntary basis. No activities are forced upon them.

We regret there was a misunderstanding between the Samsung Mob!lers coordinators and the relevant blogger, as we understand he was not sufficiently briefed on the nature of Samsung Mob!lers’ activities at IFA 2012. We have been attempting to get in touch with him.

We respect the independence of bloggers to publish their own stories.

However, at the same time, the company has reached out to the two bloggers, offering apology and asking for a meeting to make up for the whole issue. Of course the apology hasn’t been made public but one of the bloggers shared it with TNW. It reads, “I would like to reach out to you and deeply apologize to you for your experience in Berlin at IFA. We put you through undue hardship and we are trying to rectify the situation.”

So while the company has privately admitted its mistake, it refuses to do so in its public statement. What remains to be seen are that how can Samsung possibly make it up to the two bloggers?

Source: TNW

Buy Cheapest Related Product From Amazon.com


Americans Tend To Like Information Overload, Study Says

HTC Sets September 19 For Press Event
You can also press the left/right arrow key on your keyboard to go to previous/next post
  On September 6, 2012(1 year, 7 months ago.)

Recent Search

Recent Tutorials

At the beginning level, many people don't know how to use Gmail properly. For them, a here's a helpful guideline.
Skype now allows you to call directly from your Outlook account. Find the step-by-step installation process from this tutorial.
This tutorial helps you quickly resolve four of the most common problems that occur with Windows XP.
After releasing Look Back, many people didn't like it. So Facebook planned to add an Edit tool to the feature and now you can edit your Facebook Look Back video.
Do you want to record Skype calls but don't know how to do that? Then this guide is absolutely for you. Get inside the article for details.
Do you know that many companies can track you on Facebook? Do you want to know who they are? Do you want to block them?
So you've been planning on replacing your old hard drive with the new drive? This tutorial helps you with a few simple steps.
Bitcoin is a digital currency that has gained extraordinary momentum in the last few months. This tutorial helps you get started with the basics.
Android lockscreen can be secured in a number of ways, some of which are described in this brief tutorial.
This review of iSkysoft Video Converter tells you everything you want to know about this Win 8/7 compatible video/DVD tool. Check the below to learn more details.
Close You Have To Login
User:
Pass:
Login With »Login With TwitterLogin With Facebook