Data from social media is increasingly being used to gauge the viewers' sentiments about movies & it may be used to make decisions about movies' screenings in the coming days.

What are you thinking?

View Results

Loading ... Loading ...
1 Star2 Stars3 Stars4 Stars5 Stars (Rate This)
Loading...Loading...

The success or failure of a movie is nearly always unknown until it hits the big screen. The response from initial screenings is sufficient to predict how well the movie is going to do on the box office. It now seems that the big data from social media is going to be increasingly significant in making such predictions.


IBM Social sentiment

The social media is very significant for a number of players in the arena of big-screen content. For cinemas who choose to screen the movie, it is pertinent to note how successful the movie may turn out to be. After all, they don’t want their screening sessions to go on with empty seats.

The social media can be an excellent tool to gauge the popularity of a movie. By discerning the mentions of a fresh release and the general sentiment surrounding it, one can predict whether or not the movie is going to have a good business over the weekend.

In making such analysis possible, IBM and University of Southern California Annenberg Innovation Lab have partnered. Together, the two have devised such tools which give studios the ability to analyse the social media sentiments about individual movies in real-time.

Whereas studios are only beginning to use such tools, they may have a greater role in the coming days. Based on the results generated by these tools, studios will be able to decide when they pull the plug on a movie’s screenings. Also, they can discern the pre-release expectations of the audience and based on that, decide the sheer number of screenings for the movie.

To learn more about IBM’s tools for measuring the social sentiments, watch the video below:

Courtesy: Forbes

Buy Cheapest Related Product From Amazon.com


Adobe To Release Retina Display Supported Photoshop CS6 On December 11

Hacker Uses DNS Poisoning To Redirect Google’s Romanian Website
You can also press the left/right arrow key on your keyboard to go to previous/next post
  On November 30, 2012(2 years, 0 months ago.)

Recent Products

Buy Now | Compare  
Buy Now | Compare  
Buy Now | Compare  
Buy Now | Compare  
Compare  

What Do You Think?

Loading Disqus Comments ...
Loading Facebook Comments ...

Recent Search

Recent Tutorials

Many users are already complaining and searching for the tips of how to capture the screenshot on LG G3. The tutorial will help to do that.
The tutorial will help how you can minimize the mobile data on your android device (Here we used LG G3 S for the tutorial)
The tutorial will help you to turn on battery Saver for LG G3 or G3 S both manually and automatically.
This tutorial is about how you can set up various auto reply messages on LG G3 S tp know the caller why you could not answer the call.
This tutorial is about disabling automatic shortcut creation of new installed app on android devices.
This tutorial is about showing you how to turn off location in Facebook of your Android devices.
My tutorial is for those who wants to delete those history partially or fully or to disable those if they want.
This tutorial will show you how to stop those videos in your Android mobile not to play automatically.
This tutorial will help you to Disable Auto-Update Of Android Apps in your Android Device. The steps are quite easy to execute.
This tutorial will help you to clear search history from your Google Play Store in your Android Device. The steps are quite easy to execute.
Close You Have To Login
User:
Pass:
Login With »Login With TwitterLogin With Facebook