Former Microsoft Executive Says Zune Hardware Was A Mistake
Back in 2006, Microsoft launched a Zune hardware, which was basically a portable media player that was supposed to compete with Apple’s iPod, which by then was a huge hit with the world. Naturally, the music industry didn’t pay much heed to Microsoft’s Zune and in the long run, it turned out to be a failure. Now, Robbie Bach, a former executive at Microsoft who was in charge of Zune, admits what a mistake Zune was and how it could have been better.