website statistics

Microsoft has released a new ad for the new version of its browser, Internet Explorer 10. The ad takes a jibe at IE haters, claiming that the new version stinks less.
1 Star2 Stars3 Stars4 Stars5 Stars (Rate This)
Loading...

In March this year, Microsoft launched a clever ‘Browser you love(d) to hate’ campaign to entice the users back to its¬†browser, Internet Explorer 10. As part of the campaign, the company has now released a new ad which claims that the browser stinks…less.


Internet Explorer 10

The ad apparently shows a person, representing the youthful PC users most of which have ditched the Internet Explorer in favor of other browsers such as Mozilla Firefox and Google Chrome. This person opens up different social media websites, reads favorable reviews about Internet Explorer 10 and responds angrily to these reviews with comments such as ‘IE Sucks.’

However, he is then told of the cool features of IE10. For instance, he reads on the web that the new version of the browser comes with a Karaoke Web Standard. Being a Karaoke enthusiast himself, the youth is shown to be fairly impressed by this new feature.

He then goes on to admit, ‘IE stinks….less’ and Microsoft terms that ‘progress’ in the next screen. The company has taken a fairly wise way to revive its browser. It knows that Internet Explorer lacks behind the other browser in many ways.

So rather than lambasting its rivals, as is the norm these days, Microsoft has chosen to throw in a mix of self-pity for its browsers and coupled it with the new features that it has added to the new version of the browser, thus letting the users know that it admits its drawbacks and has significantly improved on them.

The ad is posted below:

Courtesy: LA Times

Buy Cheapest Related Product From Amazon.com


Windows 8 Unable To Bolster Tablet Or PC Sales, Surface RT Tablet Orders Decline

Google And Twitter Offer Speak2Tweet Voicemail Service For Syrian Users
You can also press the left/right arrow key on your keyboard to go to previous/next post
  On December 1, 2012(3 years, 5 months ago.)

You May Also Like:

What Do You Think?

Leave a Reply




Loading Facebook Comments ...

FTC Disclosure: Some of the links of this website are "affiliate links." This means if you click on the link and purchase the item, we will receive an affiliate commission.


Recent Search

Recent Tutorials

Even if iPhone is muted, still Siri's voice is loudly chime. Now you can change the setting to silence Siri using your iPhone's mute switch.
Check out how to teach Siri about nicknames and relationships of the important people in your life in order to make your life easier.
Has your iPhone suddenly turned black & white? Check out this tutorial to know possible reasons & how to fix iPhone screen with few taps.
Check out this tutorial to download FREE movies and TV Shows streaming Showbox app and install it on your Android smartphone or tablet.
Parental Controls allows you to put restrictions on apps or content that can or can not be used by anyone else on your Apple iPhone or iPad.
If you want to print from iPhone without using any computer, check this out to connect and print wirelessly right from the Apple device.
Using Siri, anyone can bypass the Passcode even if iPhone or iPad is locked. Check out this to know how you can disable Siri on lock screen.
Floatify will let you quick reply to the messages or emails through notification bar using your Android Lollipop or Marshmallow.
If you do not know to do face swap, check out this tutorial to learn how the new Snapchat face swapping feature actually works.
Facebook has released the Live video streaming feature and we will show you how to go live using the Facebook app for Android or Apple.
Close You Have To Login
User:
Pass:
Login With »Login With TwitterLogin With Facebook