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Sony’s new Cyber-shot w310 camera is now in market with 12.1 megapixel, 2GB memory card,protective carrying case.It’s a Bundle camera..

Sony has launched its new DSC series W310 CyberShot digital camera equipped with 12.1 megapixels CCD sensor and featuring 2.7-inch (6.85-cm) LCD display (230K Pixels) and advance features such as 4x optical zoom, Smile Shutter, and SteadyShot features.

You don’t have to be an expert to take great photos. The DSC-W310 captures amazingly detailed images with a 28mm equivalent wide angle 4x zoom lens. And everything is made simpler with a 2.7-inch (diag.) screen and advanced features including Easy mode, iAuto and SteadyShot® image stabilization™.

For astylish and easy-to-carry camera which is packed with sophisticated features,this Sony Cyber-shot W310 CompactDigital Camera may be just what you’re looking for! Attractivelyfinished with a durable black brushed metal body, this 12.1 mp camera isequipped with a wide-angle 28-112mm lens. This 4x optical zoom range is perfectfor capturing anything from a sweeping vista to close-up portraits of friendsand family! Image stabilisation is incorporated, to help keep your picturesrazor sharp and free of camera shake. A versatileselection of shooting modes makes the Sony CybershotW310 a breeze to use, as well. An Easy Shooting mode provides simplifiedoperation for beginners, whilst an Intelligent Auto mode optimises all camerasettings automatically to suit your subject. Plus there is a selection of 7scene modes to help you get the best from a variety of photographic scenarios. Other greatfeatures of the handsome Sony Cyber-shotW310 include Face Detection and Smile Shuttertechnologies, in-camera retouching, and slideshow playback via the 2.7″ highresolution LCD monitor. In addition to all of this, you can capture 640 x 480pixel movies at a frame rate of 30 fps. For a highquality and fun way to create fantastic digital photos and video.

Unlike traditional auto mode, Intelligent Auto (iAuto) mode thinks for you—recognizing scenes, lighting conditions and faces—and automatically adjusts the settings for you. The results are clear images, faces with natural skin tone and less blur.

Don’t let a not-so-steady hand prevent you from capturing the moment. Built-in SteadyShot™ image stabilization compensates for camera shake and helps prevent blur by capturing two photos at high shutter speeds and combining them into one clear image.

Capture a smile the moment it happens with Smile Shutter™ technology. Simply press the Smile Shutter™ button and when your subject smiles, a photo is automatically taken.

Sony’s Face Detection technology detects up to eight individual faces and adjusts focus, and exposure to help deliver crisp, properly lit images of family and friends.

Zoom in on the fun with a 4x optical zoom lens sporting a 28mm equivalent wide angle. It brings distant subjects closer for great outdoor, sports and travel photos. Plus, the wide angle lens helps you fit everyone in for better group photos

Photo editing doesn’t have to be done on your PC. Convenient, in-camera retouching is the quick and easy way to enhance your photos on the go. You can trim as well as correct red eye. Very handy.

Sony W310 CyberShot Features:-

1.The new Sony Cybershot W310 camera has 2.7-inch (6.85-cm) LCD-Clear Photo LCD screen (230K pixels) that offers excellent detail, high contrast and wide viewing angle.

2.The camera also offers 4x optical zoom lens-High quality optics that helps providing crisp, clear images at all zoom settings.

3.Equipped with 1/2.3 type (7.79 mm) 12.1 effective megapixel Sony SuperHAD CCD image sensor with RGB color filter array.

4.The Sony W310 digital camera supports ISO : Auto / 100 / 200 / 400 / 800 / 1600 / 3200 standards.

5.it also offers ability to record video in VGA resolution (640 x 480 pixels) and its built-in flash has extended range of up to 3.3 meters.

6.The Sony W310 offers autofocusing to a minimum of just 5-cm at wide angle, or 50 centimeters at telephoto.

7.The camera captures 4:3 aspect ratio images at up to 4,000 x 3,000 pixel resolution, and 16:9 aspect ratio images at up to 4,000 x 2,248 pixels.

8.The new Sony CyberShot W310 digital camera has 6-MB of internal memory.

9.support Sony’s proprietary Memory Stick Duo, PRO Duo, PRO Duo High Speed, or PRO-HG Duo cards, along with the more common Secure Digital and Secure Digital High Capacity cards.

10.The new Sony DSC-W310 cameras offers seven pre-programmed scene modes viz. High Sensitivity, Twilight, Twilight Portrait, Landscape, Soft Snap, Snow, and Beach, a clear photo LCD color display and come with a brushed metal chassis.

11.Sony W310 includes Face Detection that automatically adjusts focus, exposure and white balance for clearer portraits, Smile Shutter option that automatically fires shutter when subject smiles, and Easy Shooting mode option for a really fuss-free operation for beginners with simplified controls and easy-to-read on-screen instructions.

12.The Sony W310 also includes NTSC / PAL standard definition video output port, as well as USB 2.0 High Speed data connectivity.

Cybershot W310 Compact Digital Camera price is £134.97 to £199.99.

Resources :sonystyle.com,technologyhub.in,priceinspector.co.uk