BlackBerry App World 3.1 With New Content Filters

Research in Motion just opened the latest version of its app store, so BlackBerry App World 3.1 has now a set of new features and waits for shoppers. Maybe the most intriguing novelty is the Request Gift feature that allows the BlackBerry users not only to spend their money on apps but also to encourage their contacts to do so. Found something you might like in the app store but you are not exactly sure if it worth the money?

No problem, just request it as a gift from any of your contacts by tapping the dedicated button, it’s so classy… Of course, in return you’ll be asked to buy all sorts of apps and then explain why you chose not to do it. Another new feature, this time perceived as a real improvement is the content rating and filtering which allows users to limit their children’s access to certain apps. The available content classifications are Adult, Mature, Teen or General and each app will have details about its rating level.

To control content available on a specific BlackBerry smartphone all the user needs to do is to upgrade to the latest App World storefront client and then to access “My Account > Content Controls” and after this to apply the appropriate filters. Another good idea of RIM teams that worked on the new App World version is a new feature allowing the users to download apps via Wi-Fi connections when they are out of cellular range.

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