Mobile World Congress 2012 has been unveiling to the world some truly amazing works of technology. While that remains the limelight of the event, other events are also on the go side by side. For instance, GSMA has also announced the winners of the 17th Annual Global Mobile awards, at the event at Barcelona. The most notable announcement of the awards was that Samsung Galaxy S II beat Apple’s iPhone 4S to grab the best smartphone award.
It would be significant to note that last year, iPhone beat the rest of its contemporaries to bag the very same award. However, Samsung was able to scoop it away with its Galaxy S II. Samsung has also won the Device Manufacturer of the Year award, beating HTC who won the award last year. Clearly, Samsung has made improvements, both on its products and it’s reach, as is manifest in the results of the awards.
At the awards ceremony, the Chief Marketing Officer of GSMA said, “The 2012 Global Mobile Awards continue to showcase the greatest, most creative and innovative products and services driving the mobile ecosystem today and into the future. With a record number of high calibre entries this year, it is a significant achievement to have been honoured in today’s ceremony. The GSMA congratulates winners and commends all those taking part for raising the benchmark of contributions to mobile communications across the entire industry.”
Given below are the details of the rest of the awards and the corresponding winners:
Best Mobile App for Consumers
Winner: Rovio Entertainment Ltd. – Angry Birds RioBest Mobile App for Enterprise
Winner: Citrix Systems – Citrix ReceiverJudges Choice – Best Overall Mobile App
Winner: WhatsApp Inc. – WhatsAppMost Innovative Mobile App
Winner: SwiftKeyBest Mobile Advertising & Marketing Campaign
Winner: Brandtone – Carling Black Label “Be the Coach”Innovation in Mobile Advertising
Winner: Poken, the Leading CMS for NFCMobile Marketing & Advertising Agency of the Year
Winner: [am.o.bee]Best Enterprise Mobile Service
Winner: Fiberlink – MaaS360Best Consumer Mobile Service
Winner: Google – Google Maps for AndroidBest Network Product or Solution for Serving Customers
Winner: Turkcell – Turkcell TiklaKonusBest Product, Initiative or Service for Underserved Segments
Winner: Safaricom – GrundfosWomen Best Mobile Product or Service for Women in Emerging Markets
Winner: Etisalat, Qualcomm, D-Tree International and Great Connection Inc. – Etisalat Mobile BabyBest Use of Mobile in Emergency or Humanitarian Situations
Winner: UBL Omni – transparent and efficient Cash Disbursement service after the 2009 IDPs Crisis and the 2010 Flood CrisisThe Green Mobile Award
Winner: Flexenclosure – E-siteBest Mobile Health Innovation
Winner: Etisalat, Qualcomm, D-Tree International and Great Connection Inc. – Etisalat Mobile BabyBest Mobile Innovation for Education or Learning
Winner: OnPoint Digital – CellCast SolutionBest Mobile Innovation for Automotive, Transport or Utilities
Winner: Ford Motor Company Ltd. – Ford SYNC with Emergency AssistanceBest Mobile Money Innovation
Winner: Etisalat, MasterCard and Oberthur Technologies – Etisalat CommerceBest Mobile Innovation for Publishing
Winner: Financial Times and Assanka – The Financial Times Web AppBest Smartphone
Winner: Samsung – Samsung Galaxy S IIBest Feature Phone or Entry Level Phone
Winner: Nokia – Nokia C3-00Device Manufacturer of the Year
Winner: SamsungBest Mobile Tablet
Winner: Apple – Apple iPad 2Best Embedded Mobile Device (Non-Handsets)
Winner: AT&T – Garmin GTU 10Best Mobile Broadband Technology
Winner: KT – KT’s Premium WiFi SolutionBest Infrastructure Technology
Winner: Alcatel-Lucent – lightRadio NetworkBest Technology Breakthrough
Winner: Vodafone Group PLC – Quad Rate Technology: an evolved path doubling the efficiency of mobile voiceBest Cloud Based Technology
Winner: Appcelerator – Titanium Integrated Development PlatformBest Technology Product or Solution for Safeguarding and Empowering Customers
Winner: Cloudmark – Cloudmark Mobile Messaging Security SuiteGSMA Chairman’s Award
Joint winners: KDDI, NTT DOCOMO, INC. and SOFTBANK MOBILEGovernment Leadership Award
Winner: Government of the Republic of Colombia
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A well deserved award but guess what? ^_^ Samsung’s offering of the galaxy S line only get better ^_^
The best smartphone award should have went to the iPhone. They said the award goes to the most innovative, well how could that be the galaxy when it’s a clone,substandard, of the iPhone. Actually there has been no innovation since the iPhone, well maybe just a couple of brave companies tried but that’s a good thing that more companies should try instead of following the exact blueprint of the next best thing. Instead of congratulating Samsung we the consumer should be disappointed at them for stymieing technology. Where would we be if everybody did this not just technology, now do you get it !!