Along with the Cyber-shot RX1 and NEX-6, Sony also brought a new DSLR camera – Alpha A99. This DSLR camera brings 24.3MP full-frame imaging with Translucent Mirror Technology. Sony Alpha A99 comes with an Exmor CMOS sensor and BIONZ image processing engine. Check more details below.
Japanese consumer electronics giant Sony has brought the world’s first full-frame compact digital camera with 24.3MP Exmor CMOS sensor. The model, released under Cyber-shot family, is marked DSC-RX1. The camera features a newly developed large-diameter F2.0 Carl Zeiss Sonnar T 35mm f/2.0 fixed prime lens that produce refined background de-focusing and macro capabilities. This compact digital camera is smaller and lighter compare to any DSLR, but produce high quality image and video. Check more details below.
A photography workshop director named Vincent Kang has revealed an image of Sony NEX-6 on Weibo. The published image shows the body and different lens options of NEX-6. The leaked image shows NEX-6, along with a 24mm and a 50 mm lens, is almost the same as NEX-5R; the new one just have a slightly better control functions and an electronic viewfinder.
![[IFA 2012] Xperia T, V And J Launched By Sony](https://thetechjournal.com/wp-content/uploads/2012/08/Sony-Xperia-T-150x111.jpg)
IFA 2012 is showcasing some very impressive devices this year. Sony has taken the occasion to up the ante on its Xperia series and has unveiled three new Android smartphone on the lineup. The devices are called Xperia T, Xperia J and Xperia V.
Personal 3D viewing technology is advancing fast these days. Google’s Project Glass is making waves in media. Sony already has a version of its HMZ-T1 Personal 3D Viewer available in market. This time, Sony quietly launched the HMZ-T2, an upgrade version of Personal 3D Viewer at the IFA 2012 in Berlin.
The problem with advertising has long been the lack of interaction between the viewer and the advertiser. Because of the absence of interactivity, they often fail to engage the viewer. What’s more is that the engagement factor of the ads can’t be measured. And that is precisely why, different companies are trying to come up with unique and innovative ways to better advertising solutions. A recent patent awarded to Japanese electronics giant Sony has revealed some new techniques in interactive advertising.
Sony has announced that the company has started to roll out Ice Cream Sandwich for its Xperia P. The company will continue this roll out over the next few weeks worldwide. Sony has added some new features and functionality that gives you more facility.
Sony has said on Tuesday that its PlayStation Mobile cross-platform gaming service will be launched at the beginning of this fall. Initially, this service will be initially available in Japan, United States and Canada. The service will be gradually rolled out in a total of nine countries.