Nextreaming is a global mobile software company that is among the leading mobile multimedia software providers. With its Nextreaming media player, it already has a solid presence on a hundred million handsets that use NexPlayer. Now, the company has bagged a deal under which it will be the one powering the mobile application of Real Madrid CF known as ‘My Madrid.’
NexPlayer, the flagship video player of the company, is considered to be among the best, equipped with latest mobile codecs and protocols. A user base of one hundred million is an evidence of that. Now that the company will be powering the Real Madrid with the player, it will ensure that tablet and smartphone users who are Real Madrid fans get to have the best mobile video experience of the club’s mobile app.
The deal is a huge step forward for the company in its attempt to be the first choice for broadcasters and service providers when it comes to media player needs. According to the CEO of Nextreaming, ‘We are proud to contribute to secure the best user experience for Real Madrid fans and we are looking forward to extending the cooperation with this customer to other areas.’
The good news for smartphone using Real Madrid fans is that the web player is as good as it sounds and once they get the video experience on NexPlayer, it will be a far better experience for them.
Image courtesy Jan.