Facebook has launched its latest set of media apps built with Open Graph, which happen to include the app of the popular social media news website, Mashable. Already such popular social news apps like that of The Guardian and The Washington Post Social Reader are there on the social networking site providing users with content to keep up-to-date and informed. This has also increased the pace of social media news breaking quickly and spreading around the world through these platforms.
With the addition of more social media apps on Facebook, the social network is turning out to be a complete web experience with everything for the users in one place, from friends, to music to movies and news. What more can social networking users want? But there are still more surprises that Facebook holds in its goody bags for us to be dazed when it brings changes to its features every now and then. But it is all done in the interest of the users to give them the best experience.
With the social news apps, Facebook has received increased traffic on its own social network as well as has driven traffic to social media news websites too. There has been more engagement, discussion and activity especially amongst the younger generation with the introduction of social news apps. Many of the major mainstream media outlets like Yahoo News, The Guardian, The Washington Post, The Independent and The Daily, were quick to start on this trend and realize the potential it holds for their own web traffic. Since the launch Yahoo News has received 25 million people into Social Bar and the app has 2 million daily users. The Guardian’s app got 5 million installations of which 50% were done by people younger than 24 years.
They came out with their social news apps shortly after the f8 Conference in September 2011 when Facebook first introduced them. The other social news apps that are being included are: Buzzfeed, CBS Local: Los Angeles and New York, CMT, The Daily Show, The Huffington Post, GetGlue, MSNBC.com, MTV News, Pixable, Sporting News (coming in March) and TODAY Show. Only GetGlue and Pixable are non-news sites.