Most retailers cheer at the sight of cash for purchases, because they don’t have to pay any of the fees associated with a credit card transaction. But apparently US currency just wasn’t good enough for Apple, until recently.
Apple suffered a rash of bad press when the story of Diane Campbell hit news outlets across the country. Campbell lives on a fixed income and cannot easily get a credit card.
Apple had a policy that specifically required a credit or debit card to purchase an iPad. This news also brought out the fact that customers can’t even use an Apple Store gift card to buy the tablet device. Apparently, this is to be able to track customers and make sure that no one is going beyond its strict 2-iPad-per-person purchase limit.
Although Apple did not budge at all when ABC 7 first reached out to the company, after it got picked up and spread around the Internet, Apple decided to finally realize how crazy its policy was.
It now allows users to pay cash for an iPad, but they must sign up for a special account that will keep track of the individual’s iPad purchases.