Best Buy slaps Blue Label on Sony and Toshiba laptops and packed to the exhaust vents with extras.Collaboration with Intel, Sony and Toshiba yields two new notebooks that meet consumer expectations for performance and protection and it’s brought along a friend from Sony to join the Best Buy-exclusive Blue Label party………..
Best Buy launches the online pre-sale of Blue Label 3.0 laptops, the latest computing solutions in an exclusive line created by and for consumers. Developed and manufactured in partnership with Intel, Sony and Toshiba, the two new Blue Label notebooks deliver a combination of features such as pre-loaded anti-theft technology, streaming wirelessly to your TV in 1080p and solid state hybrid technology.Blue Label 3.0 laptops are the latest arrivals in the customer-inspired You Spoke, We Listened program at Best Buy. The new Toshiba Satellite E305 (priced at $899.99) and Sony VAIO VPCSC1AFM/S (priced at $949.99) are available for online pre-order beginning and for sale in-store and on-line starting May 1.“Three years ago, when we first launched Blue Label, we created thin, lightweight laptops with backlit keyboards and prolonged battery life because those were the features people said were really important to them,” said Jason Bonfig, vice president of Computing at Best Buy. “Today, those form factors are really the new basics, and what we’re creating now are notebooks with a whole new set of essentials that improve performance and deliver better data protection.”
“Best Buy’s Blue Label 3.0 program is bringing great PC innovation like 2nd Generation Intel® Core Processors, Intel Anti-Theft Technology and Intel Wireless Display 2.0 to the market in attractive form factors. And when great performance and innovative features come together in cool form factors, consumers win,” said Mooly Eden, vice president and general manager of Intel’s PC Client Group.Blue Label 3.0 laptops offer a broad range of features to address consumer expectations for getting fast, reliable and safe performance from their notebooks. With a backlit keyboard and improved battery life to seven hours.PC Theft Defense (PCTD) service powered by Intel Anti-Theft Technology provides hardware-enabled security for added peace of mind. If the PC is lost or stolen, PCTD service will automatically shut down the PC and lock down the data stored on the PC. Built directly into the hardware, Intel Anti-Theft provides local protection that works even if a thief reinstalls the operating system, uses a new hard-drive or stays off the Internet. These Blue Label 3.0 systems include three years’ of PC Theft Defense service.A built-in Blu-Ray drive and Wireless Display technology with push button streaming to provide easy transfer of content from the laptop to the TV in 1080p without wires. Included in the package is the NETGEAR Push2TV adapter that connects to the HDMI port on the television.A Seagate solid state hybrid drive with up to 50 percent faster boot-up time over 7200 RPM.A two-year extended manufacturer’s limitedwarranty, 90 days of Geek Squad phone and remote support, and 12 months of Anti-Virus protection.