Facebook has been trying hard to further bolster the growth of its mobile front by providing better tools to make the mobile version of Facebook as good as its web version. It seems that the latest developments in Open Graph, announced by Facebook, are meant to this end.
The new functionality of the Open Graph is definitely going to be good news for Facebook’s app developers. With this new Open Graph, app developers can now build the ‘Like’ button into their own apps, much like Facebook’s like.
Moreover, the developers can choose the way they want the ‘Likes’ to appear. For instance, a developer can tweak the ‘Like’ to appear like a thumbs-up, as in Facebook, or as heart, as in Instagram, or simply some other visual icon.
What is even more interesting is the fact that these likes, inside mobile apps, will now also appear in the News Feed and drop-down menu of notifications, much like it happens with regular notifications on Facebook. Earlier, notifications from mobile apps remained within mobile apps but now, Facebook has brought about a better, more tighter integration of its mobile and web presence.
With these new developments, Facebook has pretty much completed the integration of its mobile apps with its main, web presence. And that is a welcome bit of information since with this, users can now use Facebook across multiple platform more seamlessly.
Courtesy: The Verge