YouTube is the most popular video sharing website at present. Most of the time, people visit this website to watch videos. A new study has found that, people from all over the world are preferring the Google-owned site YouTube not only for videos but also for news footage. It means, YouTube is becoming a major platform for news.
Last Monday, the Pew Research Center‘s Project for Excellence in Journalism released their examination of 15 months of the most popular news videos on the Google owned site YouTube. Pew Research Center found that most of the people including news reporters as well as renowned media person visited YouTube in search for old, new, breaking, current, historical, ancient and others all types. It means, the video-sharing website YouTube is becoming one of the biggest news media in the internet. So, how much popularity YouTube got for news covering? Let’s find out.
Last year on March 11, one of the biggest Tsunami happened in Japan. Millions of viewers watched that Japanese Tsunami and its aftermath on television. Though the news media worldwide provided extensive coverage of that disaster and its aftermath, but nearly 100 million people watched the videos of Tsunami again and again on YouTube in between March 11-March 18. Within those 7 days, there were many videos uploaded of Tsunami. Viewers had watched those videos more than 96 million times in a week. Most of that video footage of Tsunami was recorded by citizen eyewitnesses who found themselves caught in that tragic moment.
Around 59 percent news videos in YouTube are from commercial news networks, while another 39 percent news videos are from people who were at the scene of an event and recorded the video.
The study of Pew Research Center shows that YouTube has become a global news arena where professional and amateur video bleed together, and is specially made consumable in on-demand style. Though YouTube has guidelines for news videos, but the rules are not always been followed.
Many news organizations including the NewsHour, have recognized the popularity of YouTube’s video-sharing approach and now make their own news channels available there. In fact, according to the Pew Research Center, YouTube is creating “a new kind of visual journalism”.