Zynga, once the pioneer in the social gaming arena, hasn’t been doing too good lately. Apparently in a bid to attract users, the company has announced that it has started accepting Bitcoin payments for seven of its online games.
When it comes to Zynga‘s online games, nearly all of them are free anyway given their social nature. However, users can spend money in order to get in-game upgrades and other premium features. Until now, Zynga accepted payments via credit cards and PayPal accounts for such purchases.
Now, however, the company has submitted a post on Reddit‘s Bitcoin page, revealing that it is ‘testing expanded payment options for players to make in-game purchases using Bitcoin.’ For now, Zynga is accepting Bitcoin payments for seven titles, including CastleVille, CoasterVille, CityVille, ChefVille, FarmVille 2, Hidden Shadows and Hidden Chronicles.
Zynga’s Bitcoin transactions will be managed by BitPay, one of the largest Bitcoin payment providers. While the news are certainly great and are a step forward in winning legitimacy and wider use for the Bitcoin virtual currency, it remains unclear as to how long Zynga will stick to the policy.
For now, the company has clearly stated that it is accepting Bitcoin payments as a ‘test.’ How long will this test last and whether or not the company will continue accepting such payments in the coming days, is anyone’s guess. However, the fact that Zynga has lost a major share of its popularity may mean that not many in the Bitcoin community would be tempted to dish out money on Zynga’s titles.
Courtesy: The Verge