SlideShare is a popular site which allows users to share their presentations across a number of social platforms including Facebook, Twitter, LinkedIn and on different blogs and websites. The tool has been used by millions of users and is a very successful one. Now, LinkedIn has announced that it is acquiring SlideShare for a total of $119 million.
SlideShare already enables LinkedIn users to share their presentations online. What is rather surprising is that what does LinkedIn plan to do by acquiring it, beyond what SlideShare already supports on LinkedIn.
According to a blog post at LinkedIn, both companies have already been working closely together over the years and that SlideShare has been quite popular on LinkedIn. The figures from ComScore reveal that so far, users have uploaded more than 9 million presentations using SlideShare and it had 29 million unique visitors during the month of March.
SlideShare not only supports presentations but also other content such as PDFs and videos. The LinkedIn blog post goes on to say, ‘Presentations are a core component of how professionals define and brand their identity. This deal enables professionals to discover people through content, and content through people. We’re excited to figure out the best ways our offerings will work together to help professionals around the world be more productive and successful.’
The deal has been sealed by the two companies at $118.75 million, 45 percent of which will be paid in cash while the rest in stock. The acquisition is expected to be finalized and happened by the second quarter this year.
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