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Apple is reportedly planning to hold its iPhone 5 media event on October 4th, Tim Cook to unveil iPhone 5 and Apple is also expected to unveil the next generation iPod touch product line and a cheaper entry-level iPhone called iPhone 4S along with the iPod product line at the media event………………..

Apple is reportedly planning to hold its iPhone 5 media event on October 4th, according to AllThingsD and there have been a lot of conflicting reports about the exact timing of the event, including some that pegged it as taking place this month, AllThingsD had previously posted that the rollout of the iPhone 5 would be in October. Apple could certainly change its plans anytime, sources said that the Oct. 4 date has been selected by the company to showcase the iPhone 5 and the plan is now to make the new device available for purchase within a few weeks after the announcement. The iPhone 5 is a much-anticipated handset, the event itself has a lot more importance for Apple than many previous ones. That’s because it will be newly installed CEO Tim Cook’s first big product introduction and the place where the public will get a first lengthy impression of him that may well set the tone for Cook’s new role. Although he’s never quarterbacked an Apple product announcement before, Cook is certain to preside over the iPhone 5 rollout. Cook is expected to be the main presenter at all big Apple media events going forward and he’s sure to have help from Apple lieutenants, such as marketing head Schiller, iOS chief Scott Forstall and Eddy Cue, recently named SVP of Internet Software and Services. Still, the pressure will be on Cook to turn in a good performance at the event, especially after what has so far been a very smooth leadership transition at Apple.

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