Facebook has decided to test the patience of its mobile users. The social network has changed the way videos load on its mobile apps, so that all native Facebook videos will now play automatically as soon as they appear on your screen.
The proclaimed philosophy behind this change is to allow the users to get an increased interaction with videos on Facebook. However, in practical terms, this seems more like forcing the users to watch more videos than they normally do by autoplaying them.
If you are scrolling down your Timeline and someone has posted a video directly to Facebook, that video will start playing the instant you scroll past it. It won’t be locked behind a play button, although thankfully, the feature is currently limited only to native Facebook videos. YouTube videos and videos shared from other platforms will continue to be locked behind a play button.
One good thing about these autoplaying videos is that they will be initially muted, when you scroll down to them. If you wish to watch the video, you can then proceed by tapping it. The video will expand, unmute and continue playing. If, on the other hand, you decide that you don’t wish to watch the video, you can continue scrolling and the muted video will pass out of your screen.
The feature has already been added to Facebook’s Android and iOS apps while the rest of the users are sure to get the update on their profiles within a few days. Do tell us what do you think of this feature and whether or not it is useful.