Facebook keeps changing its content algorithms in line with the feedback from its users. The social network has now tweaked the Newsfeed content so that it will contain more text-based status updates from friends, and fewer of these from Facebook Pages.
However, the news should not discourage Page owners because Facebook will still be including more status updates comprising of different media or links, in the users’ Newsfeed. Apparently, the company is trying to trim down the boring text status-updates from Pages and encouraging Page owners to rely more on using different media such as photos and videos, to make their updates more interesting.
Facebook reveals that it researched into the user trends across the social network. The results showed that when shared by a single individual, text status-updates are highly preferable for his friends and others in his online social circle. However, when a Page shares a text-only status update, it largely goes ignored by the users.
The company now recommends that Page owners should try to ensure that they use the link share tool, rather than embedding the links they want to share. The link share tool curates and present a link in a far better manner.
According to the official announcement from Facebook, revealing these Newsfeed changes, “We’ve found that, as compared to sharing links by embedding in status updates, these posts get more engagement (more likes, comments, shares and clicks) and they provide a more visual and compelling experience for people seeing them in their feeds.”