This bit of news much be a somewhat for a shock for many. That is because the parent companies of both Paramount and Google Play, YouTube, namely Viacom and Google, have been locked in a fierce legal tussle. Viacom sued Google in 2007 alleging that its YouTube content to piracy of Viacom’s movies and shows. However, surprisingly, now both companies have agreed to offer Paramount movies on Google Play and YouTube.
Google’s Android platform is ever-expanding and it already has a following of millions of users. Not many content producers would want to miss out on it. Especially now that Google has plans of introducing movies on the Google Play, the app market for Android users, a lot content producers would be itching to have their content brought to the platform.
According to some reports, Google may be able to introduce movies on Google Play as soon as the coming summer. That pretty much explains why Paramount would want to engage with Google and have its movies available for rent on Google Play as well as YouTube. According to the joint statement released by Paramount and Google,
‘Nearly 500 titles available for rent including new blockbusters like Captain America, Hugo, and The Adventures of Tin Tin together with classics like Coming to America and the Godfather. These Paramount Titles will be available to users in the US and Canada on Google Play and YouTube.
In 2011 we focused on signing deals with the indie and major studios and scaling our rental service globally: We now have movies from 5 of the 6 major studios (Paramount, Sony Pictures, Universal, Walt Disney Studios and Warner Brothers) and over ten indie studios: Lionsgate Films, Magnolia, Starz, Weinstein, etc.) In the last 10 months we’ve launched rentals in Canada, the United Kingdom, Japan and (last week) France.
Rentals will be priced at $3.99 for new releases; most older movies are $2.99. Almost all titles will be available for 24 hours once you begin watching. Most of our titles will be for 24 hours.’