Marvell PXA978 Chip And Kinoma Platform

Marvell anounces first world phone single chip solution 3G TD-SCDMA baseband combining high performance 1.2 GHz application processor with advanced 3D graphics and 1080pmultimedia.This new single chip solution runs on the Kinoma Platform combining unprecedented hardware and software capabilities aimed at billions of smartphone and tablet users around the globe.Kinoma is revolutionary open software platform to unify applications simple, elegant, intuitive and lightening fast user experience will debut at Mobile World Congress……..

Marvell a worldwide leader in integrated silicon solutions, continues to build on its heritage of mobile communications innovations with the announcement of its world phone platform based on the Marvell PXA978 communications processor with Marvell HSPA modem. Marvell’s PXA978 is the industry’s first single-chip solution to feature 3G UMTS (Universal Mobile Telecommunications System) and China’s TD-SCDMA (Time Division Synchronous Code Division Multiple Access) standard with HSPA (High-Speed Packet Access) support and is intended to enable mobile developers to design 3G cellular devices and tablets that can be used and supported globally. Unlike current technology on the market, the Marvell world phone development platform is the world’s first and only available solution of its kind featuring R7 3G UMTS and TD-SCDMA with HSPA. Additionally, the platform will feature the industry’s first Mobile MIMO, Avastar  88W8797 an 802.11n 2×2 dual-band Wi-Fi SoC designed to support high data rates for next-generation mobile devices. Original equipment manufacturers (OEMs) no longer need to design separate development platforms to accommodate different wireless standards and target markets around the world, saving months of design time and cost. Instead, they can focus on creating a wide portfolio of 3G UMTS supported phones that can be used globally with other UMTS carriers worldwide – all based on a single development platform.China Mobile, the world’s largest carrier with more than 500 million subscribers, recently reported that there are currently more than 18 million TD-SCDMA users in China.

Marvell‘s world phone platform based handsets will provide wireless handset OEMs with a wireless phone platform designed to deliver unmatched performance and addresses the rapidly expanding requirements of one of the world’s largest populations.Marvell’s PXA978 single chip solution uses advanced 40nm process technology and is designed to deliver 3G TD-SCDMA baseband combining high performance 1.2 GHz application processor with advanced 3D graphics and 1080p multimedia, ensuring a feature-rich, fast and exceptionally smooth user experience. Additionally, the processor’s extremely high power efficiency and true multitasking capabilities is intended to enable OEMs to design mobile devices that represent a significant leap beyond today’s most advanced smartphone and tablet devices. The platform will support all leading OS platforms.

Marvell Kinoma is  a software platform that will dramatically transform the way consumers interact with the devices that fuel their digital lives. Kinoma is a new foundation for creating and delivering fast, simple user experiences for an unprecedented range of devices. Through its recent acquisition of Kinoma, a visionary creator of mobile media software, Marvell now offers an experience and solution that is fully integrated from silicon to applications and reating new opportunities for original equipment manufacturers (OEMs) and manufacturers while freeing developers from traditional restraints.The newest version of Kinoma Play is the first product built on Kinoma.Kinoma Play shows how the Kinoma delivers a seamlessly integrated user experience. Combining 40 applications, ranging from social networking to digital media to location to search, Kinoma Play offers consumers a simple, consistent user experience for work and play.

Marvell will offer Kinoma under an open source license. Developers will be able to adapt Kinoma for any device they can imagine. Marvell will also provide two software development kits (SDKs). The first SDK is for application developers to fully integrate their content and services into Kinoma powered devices. The second SDK is for OEMs and manufacturers to port and customize Kinoma for their products.Marvell will announce further information on developing with Kinoma and licensing in the coming weeks.

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